"This morning I paid my usual visit to Olvera Street and enjoyed the friendly, smiling faces and picking up
a few things to send to friends."
- Eleanor Roosevelt,
April 26, 1941
Olvera Street, known as “the birthplace of Los Angeles,” is a Mexican Marketplace that recreates a romantic “Old Los Angeles” with a block-long narrow, tree-shaded, brick-lined market with old structures, painted stalls, street vendors, cafes, restaurants, and gift shops. There are several historical museums to visit too. Olvera Street was created in 1930 “to preserve and present the customs and trades of early California." Many of the merchants on Olvera Street today are descended from the original vendors. They continue to create traditional events and celebrations free to the public!
Visitors from around the world stroll around the marketplace smelling the ever-present taquitos and tacos at the outdoor cafes, listening to the strolling mariachi music, and watching Aztec and Mexican folkloric dancers. The puestos offer handcrafted items such as pottery, belts, wallets, purses, leather, Mexican folk art, and souvenirs.
For holidays, the merchants go all out with Mexican music, dancing and celebrations for days including Los Tres Reyes, Blessing of the Animals, Los Angeles City Birthday, Cinco de Mayo, Mexican Independence Day, Dia De Los Muertos (Day of the Dead), the Day of the Virgin of Guadalupe and Las Posadas. Olvera Street continues to be a major tourist stop attracting as many as two million visitors per year from all over the world.
A 50-minute, historic walking tour of El Pueblo de Los Angeles is conducted by Las Angelitas del Pueblo every Tuesday through Saturday, 10 a.m., 11 a.m. and noon. Groups of 10 or more should reserve by calling El Pueblo's Visitor Center at (213) 628-1274.
Come to visit us and bring your family and friends. It is free to the public and a great way to create wonderful memories together!
First Lady, Eleanor Roosevelt
845 N Alameda Street
Los Angeles, CA 90012
Located on the corner of Alameda and Cesar Chavez
For directions, click here!
Admission is free to the public!
Open 7 days a week including holidays!
Many merchants have opted to open, 10 am to 5 pm,
for some safe holiday cheer.
(Please note, hours may vary from store to store.)
The Olvera Street shops have had a difficult time surviving and
appreciate your support of their small business.
Please wear a mask and stay within the distance guidelines.
Stay safe and enjoy the season.